brand consistency is the foundation of trust and recognition. our client's global, multi-agency model made this incredibly difficult to enforce. our solution was to embed the brand guidelines directly into the creative workflow using ai.
An AI Guardian for Your Brand
we built a custom adobe creative cloud plugin that connected to a firebase backend. when a designer finished a new asset, they could run it through our validator with a single click. a gemini vision model would check for correct logo usage, color palettes, and even layout ratios. simultaneously, a gemini text model would analyze the copy for tone of voice and adherence to brand messaging pillars. any deviations were flagged instantly with specific feedback, a-allowing the designer to make corrections before submitting for formal review. this cut the number of revision cycles from an average of four down to just one.
this tool has been a lifesaver. it catches things even our best brand managers would miss. our creative turnaround is faster, and we have complete confidence that everything we publish is 100% on-brand.
maintaining brand consistency at scale is a major challenge for global organizations. this project proves that ai can be a powerful ally, automating compliance and freeing up human creativity to focus on great ideas, not on checking hex codes.